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Toms brings nearly a century of Danish confectionery expertise to Canada, offering premium sweets starting at 2.09 EUR. This collection focuses on authentic Nordic flavor profiles, featuring a variety of textures and popular tastes such as Berry and Mint.
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From Pharmacists to Vending Machines: The Story of the "S"
The history of Toms begins in 1924 with two Danish pharmacists, Hans Trojel and Victor Hans Meyer. The brand name originated as an acronym—Trojel Og Meyer. However, a clever linguistic adjustment was required early in their history. In Danish, the word “tom” translates to “empty.” To prevent customers from thinking their widespread candy vending machines were out of stock, the founders added an “s” to the name. This transformed the brand into a possessive noun, signaling that the machines belonged to Toms and were full of treats. Today, the company is owned by the Gerda and Victor B. Strand Foundation, ensuring that profits support sustainable cocoa farming and social causes. For Canadian fans of Swedish “lördagsgodis,” Toms represents a century of confectionery expertise, standing alongside Nordic giants like Fazer and Cloetta.
Iconic Classics: From Rum-Filled Turtles to Witch Scream Licorice
Toms is celebrated for its vertical integration, producing its own chocolate, caramel, and marzipan from scratch to ensure “Royal Quality.” One of their most legendary creations is the Toms Skildpadde, a dark chocolate turtle shell filled with a rich blend of rum cream and caramel. This product has become a cultural icon across Scandinavia, much like the Bubs Surskalle or Malaco TV-Mix. For those who prefer a savory kick, the Pingvin line offers the famous Heksehyl (Witch Screams), which are salty licorice sticks filled with salmiak. Other staples include the Yankie Bar, originally developed for soldiers in the 1940s, and the Guld Barre, a solid chocolate bar that remains a favorite in Swedish pick-and-mix bins. These products emphasize high-quality raw materials and traditional recipes that have remained unchanged for decades.
Modernist Design and Royal Quality: The Arne Jacobsen Factory
The commitment to excellence at Toms extends beyond the candy itself to the very building where it is produced. In 1962, the company commissioned the world-renowned modernist architect Arne Jacobsen to design their headquarters and factory in Ballerup. This architectural masterpiece reflects the brand’s dedication to precision and aesthetic harmony. As a “Purveyor to the Royal Danish Court,” Toms maintains rigorous production standards, holding BRC (British Retail Consortium) certification for food safety. While they utilize RSPO-certified sustainable palm oil and high-grade cocoa, customers should note that many products contain bovine or porcine gelatin and dairy, making them distinct from the vegan-friendly options often found in the Bubs or Candypeople ranges. Shipping from Europe, these treats bring a piece of Danish royal tradition and Swedish Saturday habits directly to Canadian doorsteps.
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Toms FAQ
All orders are shipped directly from our warehouse in Europe to your address in Canada or Quebec. Please note that all transactions on our website are processed in Euros (EUR). Your bank or credit card provider will handle the conversion to Canadian Dollars (CAD) based on the current exchange rate at the time of purchase. Shipping times may vary depending on your specific location and local customs processing.
No, Toms officially states that their products are not currently Halal or Kosher certified. Many of their confectionery items, particularly gummies and licorice from the Pingvin line, contain gelatin derived from either pigs or cows. Because the brand maintains flexibility in its supply chain, they do not specify the animal origin on the packaging, making these products unsuitable for those requiring specific religious dietary certifications.
Toms does not carry a blanket "Gluten-Free" or "Vegan" certification for its product range. While some chocolates or licorice may not list gluten or animal products as primary ingredients, there is a risk of cross-contamination during production. Most Toms gummies contain gelatin, and their chocolates contain dairy. We recommend that our Quebec customers carefully review the ingredient lists provided for each specific product before completing their purchase.
Founded in 1924 by pharmacists Trojel and Meyer, the name "Toms" is an acronym of their initials. The "s" was added so Danish vending machines wouldn't appear "tom" (empty). While Danish in origin, Toms is a staple of the Swedish "lördagsgodis" (Saturday candy) tradition. Their iconic Guld Barre and Pingvin licorice are essential items found in pick-and-mix walls across Sweden, representing high-quality Nordic confectionery standards.
Toms maintains rigorous food safety standards, and its production facilities are BRC (British Retail Consortium) certified. As a Purveyor to the Royal Danish Court, the brand emphasizes high-quality raw materials, including RSPO-certified sustainable palm oil and cocoa sourced through sustainability initiatives in Ghana. They manage the entire production process in-house, from roasting cocoa beans to crafting their own marzipan, ensuring a consistent and premium experience for our Canadian customers.